.ipm-offer{margin:28px auto;width:min(1120px,calc(100% - 32px))}
.ipm-offer__wrap{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.1fr);gap:0;align-items:center;background:#fff;border:1px solid #e4e0d6;border-radius:20px;overflow:hidden;box-shadow:0 10px 28px rgba(20,20,20,.06)}
.ipm-offer__media{background:#f6f3ec;display:flex;align-items:center;justify-content:center;padding:14px}
.ipm-offer__media img{display:block;width:auto;max-width:100%;height:auto;max-height:520px;border-radius:12px}
.ipm-offer__body{padding:28px 32px}
.ipm-offer__label{display:inline-block;font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;background:#111;color:#fff;border-radius:999px;padding:6px 12px;margin-bottom:14px}
.ipm-offer__body h2{margin:0 0 10px;font-size:clamp(24px,3vw,36px);line-height:1.12;letter-spacing:-.02em;color:#111}
.ipm-offer__body p{margin:0 0 12px;font-size:17px;line-height:1.55;color:#444}
.ipm-offer__body small{display:block;font-size:14px;font-weight:700;color:#6b5a00}
@media(max-width:720px){.ipm-offer__wrap{grid-template-columns:1fr}.ipm-offer__body{padding:20px}}